Persona Management

Build AI customers for realistic practice calls

Personas are the AI customers your reps practise against before they get on a real call. Create persona types that mirror your actual buyers — with the right difficulty, voice and personality — so training feels like the real thing.

Define personas with the fields that matter

Each persona becomes an AI customer that reps talk to in voice practice sessions. The better the persona, the more realistic the training.

Name

Give each persona a recognisable name so reps and managers can refer to them in coaching conversations.

Type

Choose between template personas (pre-built starting points) or custom personas built from scratch for your team.

Voice selection

Pick from Australian English voices so the persona sounds like the customers your team actually speaks with.

Difficulty

Set easy, medium or hard. Difficulty controls how resistant the persona is to the pitch and how many objections they raise.

Personality notes

Short behavioural descriptions that shape how the persona responds. For example: "Interrupts often, sceptical of new providers, compares everything to their current deal." Keep it tight — a few sentences, not a biography.

Grounded in real customer data

Use KB grounding so personas match what your customers actually say.

Knowledge base grounding

Persona prompts are built from your knowledge base — real objections, pain points and competitor mentions extracted from analysed calls.

Refresh from latest KB

One click to regenerate the persona prompt using the latest knowledge base data. New objections and trends flow into practice sessions automatically.

Preview prompt

See exactly what the AI will use before running a session. Useful for managers who want to check persona accuracy before assigning practice.

Want to see how Vootery flags compliance misses and deal killers in under a minute?

Bring a call sample, your scripts or non-negotiables, and your current QA process.

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